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Insight from Lifestyle Services Group
Our Insight programme is aimed at sharing knowledge, opinion best practice and expertise across the markets in which we operate.
There are 4 planned channels for delivering our insight programme:
- Regular emails
- Annual forum
- Frequent white papers
- Quarterly analysis
The regular Insight email will include the release dates of any new materials and forums throughout the year. Simply click below to sign up and provide your business email address.
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Latest Insight
Mobile Life: The Outlook for 2012
Be prepared for 2012 – make sure you’re aware of our top six forecasted trends that are set to affect how businesses will support consumers’ mobile life:
Mobile Life: The Key Events of 2011
2011 was widely anticipated to be the year of the iPhone 5. In a classic anti-climax however, consumers had to settle for the iPhone 4S – although this was still to become the fastest selling iPhone in history. Nevertheless, 2011 has been a year of significant changes which have made a big impact in how we lead our mobile life.
Data Stored on a Phone More Precious than the Phone Itself
The continual evolution of mobile phones, their features and their functionality has led to evolving user habits, resulting in a massive increase in the amount and diversity of data types stored on a device. As part of our focus into the Mobile Life, Lifestyle Services Group investigate the changing consumer value perceptions between device and content.
A New Era in Protecting your Digital Footprint
Consumers and business alike are at constant threat of their personal data being collected and traded amongst criminals within a “Shadow Economy”. Lifestyle Services Group look at what trends are emerging relating to personal data related crime and provide an insight into what happens when your data falls into the hands of the cyber criminal.
The Use of Smartphone Apps as a Primary Service Channel
Although still in their infancy, app-based services offer significant potential as a primary service channel. In fewer than four years, Smartphones and apps have become the hub of our personal, work and social lives, providing a means to do activities ranging from booking flights to moving money. Together, Smartphones and apps are a unique enabler for a service that is unrestricted by location, time or the availability of customer assistants.
Combating Casual Fraud on Mobile Devices
The latest analysis from Lifestyle Services Group shows the trend of the number of consumers making false or exaggerated claims on insurance products such as mobile phone and gadget insurance has more than doubled in recent years. Crucially, two types of fraudsters have emerged: the organised criminal who makes multiple claims on high-end handsets and the casual opportunist who wrongly believes that making a claim will get them cash or a free upgrade.